# Grzegorz Popis

> Lead Marketing Automation | Synerise CDP Expert | Team Leader

Grzegorz Popis is a Lead Marketing Automation professional managing an 11-person team
responsible for email, push notifications, in-app messaging and dynamic content
personalization on the Synerise Customer Data Platform, covering a base of 9 million
customers.

## Expertise

- Marketing Automation strategy and execution at enterprise scale
- Synerise CDP: segmentation, behavioral scoring, campaign orchestration
- Technical skills: API integrations, HTML/CSS/JavaScript, Jinja templating, data architecture
- Team leadership: 11-person cross-functional marketing technology team
- Communication channels: email, push notifications, in-app messaging

## Background

Grzegorz Popis leads the marketing automation function at Orange Polska, one of the largest
telecommunications companies in Poland. He bridges strategic marketing thinking with hands-on
technical implementation — writing API integrations, HTML/CSS/JS templates, and Jinja-based
dynamic content while also setting OKRs, mentoring team members, and defining product strategy.

## Contact

- Website: https://popisgrzegorz.com
- LinkedIn: https://www.linkedin.com/in/grzegorz-popis/
- Email: popis.grzegorz@gmail.com